Boojee Content Calendar

what to post,
forever solved.

Never stare at a blank caption again. We deliver a complete 30-day content strategy — post ideas, platform-specific captions, researched hashtags, and image direction — before the 1st of every month.

Delivered by the 28th — ready before your month starts
30-day calendar by the 28th
delivered before your month starts, every month
All your active platforms
Instagram, Facebook, LinkedIn, TikTok + more
Caption + direction + hashtags
for every single post concept in the calendar
Reviewed monthly
strategy evolves — not set-it-and-forget-it

The content blank

You sit down to post. The cursor blinks. You type "Happy Monday!" and hate yourself a little. Here's what that looks like vs. what we deliver.

Before Boojee
Sunrise Salon@sunrisesalon
[ stock photo — someone with great hair ]

Happy Monday! Come see us this week ✂️ DM for appointments!

#salon #hair #haircut #beauty #monday
Sunrise Salon@sunrisesalon
[ repeat stock photo ]

We love our clients! Book your next appointment today. Link in bio.

#hairgoals #hairstyle #love
Sunrise Salon@sunrisesalon
[ nothing posted — too busy ]

(no caption — skipped this week)

vs.
After Boojee
Sunrise Salon@sunrisesalon
[ Shoot: close-up of balayage on brunette, natural light, left-side composition ]

Balayage myth: "It won't work on dark hair."
This client came in convinced she'd never get the look. Four hours later — proof otherwise. Swipe for the before.

Booking link in bio — summer slots filling now.

#BalayageOnDarkHair #SalonLife #CTHairStylist #SummerHair2026 #HairTransformation
Sunrise Salon@sunrisesalon
[ Shoot: stylist hands + comb, blurred background, warm tone ]

We turn down clients who aren't a good fit. Not to be exclusive — because we'd rather refer you somewhere that gets your hair right than give you a result we're not proud of.

That's the standard. DM us to see if we're the right fit for you.

#CTSalon #SalonStandards #HairCare #ChooseYourStylist #QualityOverVolume
Sunrise Salon@sunrisesalon
[ Repurpose: best review screenshot, branded frame overlay ]

"I've been going to Sunrise for 3 years. I've never left not loving my hair."

Those reviews don't write themselves. Book the experience. Link in bio.

#SalonReview #CustomerLove #HairSalon #BoojeeSalon #SunriseSalon

What's in every monthly calendar

Six deliverables, structured to make your content look intentional — because it will be.

Calendar tiers

All plans include monthly delivery by the 28th and a strategy review. Upgrade any time as your content operation grows.

Starter
$197
per month
Perfect for businesses just getting consistent — captions ready, excuses gone.
  • 12 post concepts per month
  • 2 platforms covered
  • Platform-specific captions
  • Monthly delivery by the 28th
  • Basic hashtag sets
  • Holiday / seasonal tie-ins
Full Content Suite
$597
per month
All platforms, video strategy, and competitive intelligence — for brands operating at full output.
  • 30 post concepts per month
  • All platforms (IG, FB, LI, TT + more)
  • Platform-specific captions, all networks
  • Image direction for every post
  • Researched hashtag sets (rotated)
  • Video / Reel script direction
  • Content theme balance + brief
  • Engagement response suggestions
  • Competitor content watch (monthly)
  • Monthly strategy review call

A balanced content diet

Most business feeds are 90% promotional — and audiences tune them out. We maintain a deliberate mix that builds trust before it asks for anything.

Balanced
Content
Calendar
Educational
40% of posts
Tips, how-tos, myths debunked, industry facts — content that earns the follow and builds expertise in the minds of your audience before they ever buy.
Promotional
30% of posts
Offers, services, booking calls, seasonal specials — but written so they feel like invitations rather than interruptions. The ratio ensures they land instead of getting ignored.
Social Proof
20% of posts
Client wins, results, reviews, before/afters, and testimonials. The posts that convert skeptical scrollers into real inquiries — because they see people like them, already trusting you.
Entertainment
10% of posts
Personality, humor, behind-the-scenes, trending moments relevant to your brand. The posts people share. Keeps the feed human and the algorithm happy.

How it works

Three steps. You don't touch a spreadsheet. You just post — or we post it for you.

01
We audit your audience & competitors

We review your existing content, identify what resonates, analyze your top 3–5 local competitors, and map the content opportunities they're missing. Your calendar is built around that intelligence — not a template.

02
We build your monthly calendar

Every post concept, caption, hashtag set, and image direction is written specifically for your brand, voice, and upcoming month. Seasonal hooks, local events, and any promos you've briefed us on get woven in naturally.

03
Delivered the 28th — you post or we post

You receive your calendar as a clean, actionable document before your month begins. Hand it to your team, schedule it yourself, or add our Social Posting add-on and we handle execution entirely. Calendar clients always have content ready.

📷
Want us to actually post it?

The calendar tells you what to post. Our Social Media Management service does the posting for you — scheduling, publishing, and basic engagement monitoring. Add it to any calendar tier.

See Social Management →

What clients say

★★★★★

"I was posting maybe once a week — on a good week. Half the time I'd skip it entirely because I couldn't think of anything that didn't sound generic. Since Boojee started sending the calendar, I've posted every single day. My follower count has literally tripled in four months. I just didn't realize how much consistency was the missing piece."

Tamara K.
Owner, Radiance Hair Studio — New Haven, CT
★★★★★

"I handed the calendar straight to my manager and told her this is our content for the month. She didn't have to think — it was all there. Captions, photos to take, hashtags. We used to spend hours a week just figuring out what to post. Now it's done before the month even starts. That alone is worth every dollar."

Marcus D.
Owner, Fieldstone Kitchen & Bar — Hartford, CT
★★★★★

"Social media was genuinely something I dreaded. I knew I needed it for my coaching practice but every time I sat down to post I felt like a fraud — like I was just yelling into the void. The calendar changed that completely. The content actually sounds like me. I stopped dreading it and started getting DMs from people who saw my posts and wanted to work together."

Priya M.
Business Coach — Virtual / Stamford, CT

Get your first calendar

Tell us about your business. We'll confirm your tier and kick off your onboarding — calendar delivered by the 28th of your first month.

Content Calendar Inquiry

Fill this out and we'll follow up within one business day to confirm your plan and get you onboarded.

We've got it.

Expect a reply within one business day. Your first calendar will be delivered by the 28th of your onboarding month — no blank captions from here on out.

Your content is already written.

Every post for the month, ready before the month starts. No more improvising. No more skipping days. Just consistent, strategic content that builds your presence.

Get My Content Calendar